Category Archives: Uncategorized
By IDMSuperuser
October 24, 2024
Part 1 - Audience Data: 0, 1st, 2nd and 3rd Party Data Before exploring marketing data's intricacies and its significant value in the…
By IDMSuperuser
October 8, 2019
Automotive social media is a powerful tool that can help drive leads your way, help with branding, and be a tool for reputation…
By IDMSuperuser
September 21, 2019
In the ever-evolving world of automotive marketing, the number of automotive acronyms tossed around by “those in the know” may leave you confused…
By IDMSuperuser
September 8, 2019
Did you know that a recent study on Search Engine Land’s website showed that 76% of Adwords budgets are wasted? Whether you are…
By IDMSuperuser
August 3, 2019
Have you ever considered the benefits of working with a full-service marketing agency that specializes in automotive marketing? Many independent dealerships struggle with…
By IDMSuperuser
July 29, 2019
For used car dealerships, micro-moments should be a part of your marketing strategy. The majority of car buyers go through a minimum of…
By IDMSuperuser
July 8, 2019
Let’s face it, the car business is changing, and if you aren’t willing to change with it, your dealership will suffer. Business Development…
By IDMSuperuser
April 18, 2019
Promoting products, services, events, etc. through social media has become a mainstream routine for the savvy business owner. Today’s consumers expect it. The…
By IDMSuperuser
April 17, 2019
Mass marketing via email has proven to be non-effective in today’s digital world. Sending out an email to potentially thousands of subscribers and…
By IDMSuperuser
March 15, 2019
Traditionally, email marketers have adhered to a pretty set schedule when sending email campaigns to their subscriber list. Emails were typically sent between…
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